Skip to content

Social Media

#Social Media

Why Is It Worth Analyzing Facebook Groups?

21 May 2018

Quote of the daymarkets as conversations

Markets are conversations.

Christopher Locke, Rick Levine, Doc Searls and David WeinbergerAmerican authors of The Cluetrain Manifesto on networked communication and marketingSource: The Cluetrain Manifesto

Principle of the day

Simplicity

The less unnecessary effort an action requires, the lower the risk of abandonment; simplicity should be tested with users.

Source: 10 Usability Heuristics for User Interface Design

Quote of the daycommunication

Your number one task as a speaker is to transfer into your listeners’ minds an extraordinary gift: a strange and beautiful object that we call an idea.

Chris AndersonBritish-American curator of TEDSource: TED’s secret to great public speaking

Quote of the daycustomer value

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

Philip KotlerAmerican marketing professor and author of business textbooksAttributed

Principle of the day

Miller’s law

Working memory is limited; instead of overloading the audience, chunk information and guide people step by step.

George A. MillerAmerican cognitive psychologistSource: Miller’s Law

Join our newsletter

The most important marketing news, analyses and events — straight to your inbox.

Consents