ARKEUS - Raises €15.5 Million to Revolutionise AI Perception. "Machines Still Operate Blindly. This Is Exactly the Problem We Set Out to Solve"
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Principle of the day
Unintended consequences
Unintended consequences can undermine an intended effect; test reactions and side effects before a campaign.
Quote of the dayleadership
Patience is a virtue, and I’m learning patience. It’s a tough lesson.
Quote of the dayuncontested market space
It is about creating and capturing uncontested market space, thereby making the competition irrelevant.
Principle of the day
Social proof
Under uncertainty, people observe others’ behavior; social proof must be truthful, current and relevant to the audience.
Quote of the dayactivity fit
Competitive advantage grows out of the entire system of activities.
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