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5 July 2018

Quote of the daymindset

I’d rather be optimistic and wrong than pessimistic and right.

Elon MuskFounder of SpaceX and CEO of TeslaAttributedView profile: Tesla

Principle of the day

Network effect

A product becomes more useful as the number of relevant users or partners grows; supply and demand must be designed together.

Source: Network effect

Quote of the daystrategic quality

Where is quality made? Quality is made in the boardroom.

W. Edwards DemingAmerican statistician and quality-management expertAttributed

Quote of the daycustomer orientation

‘What is our business?’ is not determined by the producer but by the customer.

Peter DruckerAustrian-American management thinker and authorAttributed

Principle of the day

Brand consistency

Every touchpoint should reinforce the same brand promise, even when the format and channel differ.

Source: Branding

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