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COP25 Climate Summit: Greenhouse Gas Emissions Still Rising!

14 December 2019

Quote of the daymindset

I’d rather be optimistic and wrong than pessimistic and right.

Elon MuskFounder of SpaceX and CEO of TeslaAttributedView profile: Tesla

Principle of the day

Reciprocity

People are more likely to reciprocate value received earlier; free value should be real, useful and not covertly coercive.

Robert CialdiniAmerican psychologist and author on social influenceSource: Principles of Persuasion

Quote of the dayquality control

Quality control is applicable to any kind of enterprise; in fact, it must be applied to every enterprise.

Kaoru IshikawaJapanese chemist and pioneer of total quality managementAttributed

Quote of the daycustomer loyalty

Customer loyalty is not an event; it is the result of an experience.

Shep HykenAmerican author and speaker specializing in customer serviceAttributed

Principle of the day

Anchoring effect

The first salient number can influence later judgments; reference prices must be truthful and communicated fairly.

Daniel Kahneman and Amos TverskyPsychologists whose work on heuristics influenced behavioral economicsSource: Anchoring

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