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E-commerce

#E-commerce

Changes in e-commerce! See which regulations online stores will have to comply with

17 August 2020

Quote of the dayintangible value

Marketing has done a very, very good job of creating opportunities for impulse buying.

Rory SutherlandBritish vice chairman of Ogilvy UK and advertising specialistSource: Life lessons from an ad man

Principle of the day

Scarcity

Limited availability can increase perceived value, but scarcity claims must not be false.

Robert CialdiniAmerican psychologist and author on social influenceSource: Principles of Persuasion

Quote of the dayorganizational resilience

’Cause I guarantee if you go work on something hard, Let me tell you what, there is no straight line to heaven.

Ginni RomettyAmerican business executive and former CEO and chair of IBMSource: Cultivating good power with longtime IBM CEO Ginni Rometty (TED transcript)View profile: IBM

Quote of the daytechnology change management

…know what must change and what must endure.

Ginni RomettyAmerican business executive and former CEO and chair of IBMSource: Cultivating good power with longtime IBM CEO Ginni Rometty (TED transcript)View profile: IBM

Principle of the day

Law of similarity

Elements similar in color, shape or style are grouped; a consistent visual system improves brand recognition.

GestaltA school of psychology whose principles influenced visual designSource: Law of Similarity

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