Chatbot Can Bring Millions in Savings
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Quote of the dayquality conformance
Quality is conformance to requirements.
Principle of the day
Reciprocity
People are more likely to reciprocate value received earlier; free value should be real, useful and not covertly coercive.
Quote of the daydecisive action
The most difficult thing is the decision to act, the rest is merely tenacity.
Quote of the daymarkets as conversations
Markets are conversations.
Principle of the day
Brand consistency
Every touchpoint should reinforce the same brand promise, even when the format and channel differ.
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People•12 June 2020
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