New Head of SEO at Havas Media Group!
Appointments•10 September 2020
All news
All news
Check Out the Best Places to Work!
11 September 2020
#glosdlaBialorusi Campaign — Today!
Curiosities•9 September 2020
PANASONIC unveils new logo
Curiosities•9 September 2020
Forecasts for the Cosmetics Market in Poland
Raporty•8 September 2020
Is Free Brand Promotion Online Possible?
Marketing•8 September 2020
How to Turn a Reputation Crisis into an Opportunity? [CASE STUDY]
Marketing•8 September 2020
Whirlpool concludes its pitch!
Pitches•7 September 2020
Polish Creators in the Finals of Huawei Next-Image Awards 2020!
Technology•4 September 2020
Panasonic has awarded its tender!
Pitches•4 September 2020
LifeTube wins the tender!
Pitches•2 September 2020
Principle of the day
Pareto principle (80/20 rule)
The Pareto principle states that a minority of causes often accounts for a majority of effects; in marketing, identify the customers, channels and actions with the greatest impact.
Vilfredo ParetoItalian economist associated with the 80/20 principleSource: Applying the Pareto Principle in Your Marketing—the 80/20 Rule
Quote of the dayuncontested market space
It is about creating and capturing uncontested market space, thereby making the competition irrelevant.
Quote of the dayleadership
Patience is a virtue, and I’m learning patience. It’s a tough lesson.
Principle of the day
Value before promotion
Provide useful information or solve a problem before asking for attention, data or a purchase.
Source: What is Content Marketing?
Quote of the dayservice quality
Quality in a service or product is not what you put into it. It is what the customer gets out of it.
The Marketer's Library: Books You Need to Know
Inspiracje•1 September 2020
For the Sake of the Planet! See the Best WWF Creations [GALLERY]
Inspiracje•1 September 2020
Are Push Notifications Less Effective?
Digital•31 August 2020
Spotify Introduces a New Ad Format
Digital•31 August 2020
TOP 7 - The Most Interesting Campaigns from Around the World - August 2020 [VIDEO]
Inspiracje•28 August 2020
Facebook Launches a Polish-Language Podcast!
Research•27 August 2020
HYUNDAI goes green! Recycling instead of parking payments
Motoryzacja•27 August 2020
Rolls-Royce Reveals New Visual Identity!
Design•27 August 2020
Will the Economic Crisis Affect the Advertising Industry?
Raporty•26 August 2020
GLOVO Concludes Tender and Selects Agency
Pitches•26 August 2020
Polish businesses facing coronavirus – is it that bad? [STUDY]
Research•25 August 2020
Cats in Advertising: A Review of International Campaigns [GALLERY]
Na luzie•21 August 2020
Apple Resellers Join Forces!
Marketing•20 August 2020
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