DELL awards tender!
Pitches•9 February 2021
Pitches
Pitches
Nationale-Nederlanden Has Resolved Its Tender!
6 April 2021
Cheetos has awarded its tender!
Pitches•8 February 2021
XIAOMI has concluded its tender!
Pitches•27 January 2021
FM Logistic Concludes Tender Process!
Pitches•19 January 2021
2020 Year in Review: Events and Trends
Pitches•18 January 2021
TARCZYŃSKI concludes media pitch!
Pitches•18 January 2021
Carrefour up for sale?
Pitches•15 January 2021
McCANN and Weber Shandwick for Reckitt Benckiser!
Pitches•13 January 2021
PEPSI Has Concluded Its Pitch!
Pitches•2 December 2020
CD PROJEKT RED has concluded its tender!
Pitches•14 October 2020
Quote of the dayconsumer trust
When consumers know that a company is acting in their best interest, it sets the foundation for deeper and more meaningful connections.
Principle of the day
Scarcity
Limited availability can increase perceived value, but scarcity claims must not be false.
Robert CialdiniAmerican psychologist and author on social influenceSource: Principles of Persuasion
Quote of the daygoals
If you do not set goals for yourself, you are doomed to work to achieve the goals of someone else.
Quote of the daystrategic choice
The essence of strategy is choosing what not to do.
Principle of the day
Occam’s razor
Do not multiply explanations beyond necessity; prefer the simplest explanation consistent with the evidence, but do not replace testing with simplicity.
William of OckhamMedieval philosopher and logician associated with this methodological principleSource: Brzytwa Ockhama
Whirlpool concludes its pitch!
Pitches•7 September 2020
Panasonic has awarded its tender!
Pitches•4 September 2020
LifeTube wins the tender!
Pitches•2 September 2020
GLOVO Concludes Tender and Selects Agency
Pitches•26 August 2020
Adidas has awarded its agency tender
Pitches•15 July 2020
Facebook Makes Around $400,000,000 Acquisition
Social Media•4 June 2020
Mastercard Appoints New Social Media Agency
Social Media•10 May 2020
MediaMarkt Launches Partnership with New Marketing Agency
Pitches•24 February 2020
Media House CARAT Enters New Partnership
Pitches•22 November 2019
ALBO ALBO Launches Partnership with One of the FASTEST-GROWING START-UPS
Social Media•20 November 2019
Havas Media wins new client - takes the pitch
Pitches•24 October 2019
PZU has awarded its tender!
Pitches•21 October 2019
HYUNDAI and KIA conclude media pitch
Pitches•18 October 2019
Join our newsletter
The most important marketing news, analyses and events — straight to your inbox.