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Appointments

Appointments

Havas Media Network creates head of AI transformation role, Maria Zalewska takes the job

24 September 2026

Quote of the daystrategy

The best way to predict the future is to create it.

Peter DruckerAustrian-American management thinkerAttributed

Principle of the day

Retention

Growth is more durable when new customers remain active; analyze cohort retention, not only acquisition volume.

Source: Cohort analysis

Quote of the daydemand creation

In blue oceans, demand is created rather than fought over.

Renée MauborgneAmerican INSEAD strategy professor and co-creator of the blue ocean conceptSource: What Is Blue Ocean Strategy?

Quote of the dayaccuracy of information in PR

…to supply the press and public of the United States prompt and accurate information concerning subjects which it is of value and interest to the public to know about.

Ivy LeeAmerican journalist and pioneer of modern public relationsSource: Do the Right Thing

Principle of the day

Build–measure–learn loop

Build an experiment, measure behavior, learn, and decide whether to persevere, pivot or stop.

Eric RiesAmerican entrepreneur and author of the Lean Startup conceptSource: The Lean Startup Principles

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