ASICS Enters Beauty Without a Single Cosmetic. 'Get The Glow' Is a Campaign the Industry Has Never Seen
Social Media•13 May 2026
Social Media
Social Media
TIKTOK WORLD '26 – From content discovery to a full-fledged AI-powered business growth engine
15 May 2026
Influencer Marketing in 2026: The Human Factor Beats Algorithms
Social Media•8 May 2026
Gen Z Doesn't Buy Products. It Buys Meaning — and It's Rewriting the Rules of Retail
Social Media•7 May 2026
McDonald's: How the Golden Arches Conquered the Internet and Changed the Rules of Marketing
Social Media•29 April 2026
BAD PORTIER launches the CARBON jacket. "You can't control what happens to you. You can only control what you wear"
Social Media•22 April 2026
818 Tequila – How Did Kendall Jenner Turn an Area Code into a Lifestyle Empire?
Social Media•17 April 2026
Affiliate Marketing - How Gymshark and Olaplex Built Empires on Influencers?
Social Media•14 April 2026
Unilever dropped advertising agencies. What it did instead surprised the entire industry
Social Media•13 April 2026
META - Global rollout of Meta AI assistant
Social Media•9 April 2026
Algorithms Rule Your Feed. You Just Scroll
Social Media•19 March 2026
Quote of the daybusiness
A business that makes nothing but money is a poor business.
Principle of the day
Occam’s razor
Do not multiply explanations beyond necessity; prefer the simplest explanation consistent with the evidence, but do not replace testing with simplicity.
William of OckhamMedieval philosopher and logician associated with this methodological principleSource: Brzytwa Ockhama
Quote of the daythe customer as boss
There is only one boss. The customer.
Quote of the dayrisk
It’s OK to have your eggs in one basket as long as you control what happens to that basket.
Principle of the day
Strategic choice
Strategy requires choices and trade-offs; a company trying to be everything to everyone loses a clear position.
Michael PorterAmerican strategy professor and author of competitive-advantage conceptsSource: Strategy and competitive advantage
INSTAGRAM, TIKTOK, YOUTUBE and LINKEDIN are changing algorithms that are crucial for social media marketing in 2025
Social Media•7 August 2025
Why Short Videos Are Conquering Marketing
Social Media•24 April 2025
How Much Does Influencer Marketing Really Cost in 2025? New Data, Platforms and Pitfalls
Social Media•2 April 2025
Which Women Rule Instagram in 2025?
Social Media•27 March 2025
Which Format Sells Best in 2025?
Social Media•26 March 2025
5 Newest Instagram Features in 2025!
Social Media•28 January 2025
TikTok - Is This the End? New Platform Enters Europe!
Social Media•17 January 2025
How to Effectively Use Social Media in Business?
Social Media•22 October 2024
How to Prepare an Effective TikTok Campaign in 10 Steps? [Guide]
Social Media•18 September 2024
How to Achieve Instagram-Worthy Photos? Discover Tips That Make It Super Simple!
Social Media•22 July 2024
6 New INSTAGRAM Features in 2024
Social Media•9 July 2024
TikTok Introduces Election Centers in Its App
Social Media•15 February 2024
TIKTOK launches a new service for advertisers
Social Media•16 October 2023
Join our newsletter
The most important marketing news, analyses and events — straight to your inbox.