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NOKIA's revival and IoT company acquisitions

8 May 2018

Quote of the daycustomer value

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

Philip KotlerAmerican marketing professor and author of business textbooksAttributed

Principle of the day

Fitts’s law

The time to reach a target depends on its size and distance; important interface elements should be easy to point at and click.

Paul FittsAmerican experimental psychologist associated with Fitts’s lawSource: Fitts’s Law and Its Applications in UX

Quote of the daydesigning for the customer

You’ve got to start with the customer experience and work back toward the technology—not the other way around.

Steve JobsAmerican entrepreneur and co-founder of AppleAttributedView profile: Apple

Quote of the daychange

It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.

Leon C. MegginsonAmerican management professor · a paraphrase of his 1963 lecture, often misattributed to DarwinAttributed

Principle of the day

Miller’s law

Working memory is limited; instead of overloading the audience, chunk information and guide people step by step.

George A. MillerAmerican cognitive psychologistSource: Miller’s Law

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