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Rich Media in Europe: Data, Trends, and Market Potential in 2025

25 August 2026

Principle of the day

Blue ocean strategy

Seek uncontested market space by increasing buyer value while changing the cost structure.

W. Chan Kim and Renée MauborgneAuthors of the blue-ocean strategy conceptSource: What is Blue Ocean Strategy?

Quote of the dayconsumer trust

When consumers know that a company is acting in their best interest, it sets the foundation for deeper and more meaningful connections.

Amaryllis LiampotiGreek marketing and digital-transformation expertSource: Love, trust and marketing in the age of AI

Quote of the daytechnology change management

…know what must change and what must endure.

Ginni RomettyAmerican business executive and former CEO and chair of IBMSource: Cultivating good power with longtime IBM CEO Ginni Rometty (TED transcript)View profile: IBM

Principle of the day

Parkinson’s law

Work expands to fill the time available for its completion; time constraints can counter process bloat.

Cyril Northcote ParkinsonBritish historian and author associated with Parkinson’s lawSource: Parkinson’s law

Quote of the daymobilizing leadership

Leadership is hard to define and good leadership even harder. But if you can get people to follow you to the ends of the earth, you are a great leader.

Indra NooyiIndian business executive and former CEO and chair of PepsiCoAttributedView profile: PepsiCo

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