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Curiosities

Top 10 Most Valuable Luxury Brands in the World

25 July 2019

Quote of the dayvalues and loyalty

If people believe they share values with a company, they will stay loyal to the brand.

Howard SchultzAmerican entrepreneur and former Starbucks CEOAttributedView profile: Starbucks

Principle of the day

Pareto principle (80/20 rule)

The Pareto principle states that a minority of causes often accounts for a majority of effects; in marketing, identify the customers, channels and actions with the greatest impact.

Vilfredo ParetoItalian economist associated with the 80/20 principleSource: Applying the Pareto Principle in Your Marketing—the 80/20 Rule

Quote of the daymindset

They can because they think they can.

WergiliuszRoman poet · from the “Aeneid” (V, 231)Attributed

Quote of the dayconsistency in content marketing

If you put out great content, you will be found. Stick with it.

Gary VaynerchukAmerican entrepreneur, author, and digital content creatorSource: Gary Vaynerchuk Puts the Social in Social Media

Principle of the day

Hofstadter’s law

It always takes longer than you expect, even when you take into account Hofstadter’s law; plans should include buffers.

Douglas HofstadterAmerican cognitive scientist and authorSource: Hofstadter’s law

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