Crisis Is an Opportunity to Hit a Niche – E-commerce
E-commerce•29 April 2020
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Quote of the daymindset
I’d rather be optimistic and wrong than pessimistic and right.
Principle of the day
Scarcity
Limited availability can increase perceived value, but scarcity claims must not be false.
Quote of the daymarket reconstruction
Market boundaries and industry structure are not a given and can be reconstructed by the actions and beliefs of industry players.
Quote of the dayproductivity
Time is the scarcest resource, and unless it is managed, nothing else can be managed.
Principle of the day
Metcalfe’s law
The value of a network grows with the number of possible connections among its participants; growth should also be assessed by user quality and activity.
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Marketing•11 April 2020
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