GARTNER: Lower Marketing Spend Is Not a Problem - Efficiency Is Rising
Raporty•12 October 2019
Marketing
Marketing
Domino's Has a Plan for Pizza Hut and Papa John's
15 October 2019
How to Comply with GDPR in Emails
Digital•12 October 2019
Business 30% More Effective with This Strategy
Marketing•9 October 2019
Icon Strategies Welcomes New Client
Pitches•7 October 2019
Algorithms Rule Advertising - REPORT
Digital•4 October 2019
Burger King Missed the Deadline
Marketing•4 October 2019
3 Main Marketing Strategy Trends - Report
Trends•1 October 2019
STARBUCKS Concludes Tender
Social Media•30 September 2019
INSTAGRAM - Which ads are the most effective?
Social Media•30 September 2019
Why phones are the future of commerce - 6 reasons
Trends•28 September 2019
Quote of the dayquality conformance
Quality is conformance to requirements.
Principle of the day
Value before promotion
Provide useful information or solve a problem before asking for attention, data or a purchase.
Source: What is Content Marketing?
Quote of the daygoals
If you do not set goals for yourself, you are doomed to work to achieve the goals of someone else.
Quote of the dayaction
The most practical, beautiful, workable philosophy in the world won’t work — if you won’t.
Principle of the day
Jobs to be done
A customer hires a product to do a job in a context; study the situation and desired progress, not only demographics.
Clayton ChristensenAmerican innovation researcher and Harvard Business School professorSource: Know Your Customers’ “Jobs to Be Done”
Masters of Real Time Marketing
Social Media•28 September 2019
Burger King Sends Customers to McDonald's
Marketing•27 September 2019
Who Is Worth Following on Instagram?
Social Media•27 September 2019
AMAZON Introduces a New Payment Method
Marketing•19 September 2019
Would We Trade Our Data for a Voucher? Americans Say Yes [STUDY]
Trends•19 September 2019
WONGA Appoints New Marketing Director
Career•18 September 2019
Crisis management - How to save a brand?
Guides•16 September 2019
Volkswagen has resolved its tender
Pitches•8 August 2019
Why doesn't attracting customers with discounts always work? Accenture research findings on message relevance strategy
Marketing•10 June 2019
Trends That Will Shape Online and Mobile Advertising in 2019
Marketing•12 February 2019
How to Create an Attractive Brand Image?
Marketing•4 February 2019
What Impact Does Sensory Marketing Have During the Holidays?
Marketing•20 November 2018
PORTA DOORS - Tender decided
Pitches•13 November 2018
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