20%
Udział firm medialnych i wydawniczych pod presją restrukturyzacyjną
BCG2026Europe
A survey measuring how people assess their financial situation and whether they plan to make larger purchases. A negative value indicates a predominance of pessimistic assessments.
Why it matters
It leads actual sales by several months. A decline in sentiment signals postponed purchases before they become visible in sales figures.
What's missing without it
Without this signal, decisions to increase budgets are made based on sales that have already occurred.
When it is used
For quarterly planning, promotional decisions, and retail sales forecasting.
How we use it
GUS publishes it monthly. The current indicator reflects the present situation; the forward-looking indicator reflects expectations for the next year.
Numbers worth knowing
Consumer Sentiment in data
16%
Udział przychodów firm pod presją w Europie Zachodniej według indeksu TSS
BCG2026Europe
28%
Udział firm motoryzacyjnych pod presją restrukturyzacyjną w Europie
BCG2026Europe
31%
Udział badanych firm w Europie ze wskaźnikiem zadłużenia powyżej progu uznawanego za stresowy
BCG2026Europe