Why does European e-commerce join chambers of commerce?
E-commerce•4 December 2017
E-commerce
E-commerce
How to verify ad viewability on Facebook?
7 December 2017
Grandparents on Facebook - How Do Seniors Function in the Digital World?
Digital•27 November 2017
What Will Black Friday 2017 Look Like in E-commerce?
Digital•20 November 2017
How to Leverage Gamer Advertising?
Digital•13 November 2017
Artificial intelligence now supports all their advertising campaigns
Digital•26 October 2017
How do beauty brands operate in the digital era?
Digital•18 October 2017
First measurable media based on consumer insights
E-commerce•10 October 2017
PROGRAMMATIC - 5 Facts You Might Not Know!
E-commerce•15 September 2017
Flash is obsolete? That's what most internet users say
E-commerce•17 August 2017
Amazon launches social shopping service
Social Media•24 July 2017
Quote of the dayaction
The most practical, beautiful, workable philosophy in the world won’t work — if you won’t.
Principle of the day
Anchoring effect
The first salient number can influence later judgments; reference prices must be truthful and communicated fairly.
Daniel Kahneman and Amos TverskyPsychologists whose work on heuristics influenced behavioral economicsSource: Anchoring
Quote of the daycommunication
Tell me and I forget. Show me and I may remember. Involve me and I will understand.
Quote of the daycustomer expectations
The key is to set realistic customer expectations, and then not to just meet them, but to exceed them—preferably in unexpected and helpful ways.
Principle of the day
Blue ocean strategy
Seek uncontested market space by increasing buyer value while changing the cost structure.
W. Chan Kim and Renée MauborgneAuthors of the blue-ocean strategy conceptSource: What is Blue Ocean Strategy?
How to Choose an E-commerce Store Contractor in 8 Steps? Practical Advice
E-commerce•10 July 2017
Smart bots can handle up to 70% of your work! Here's an interview with one of them
Wywiad•7 July 2017
The 3 Most Common Email Marketing Challenges – and How to Overcome Them
Digital•27 June 2017
How to Increase the Visibility of Your Offer in a Price Comparison Engine? [Guide]
Digital•26 June 2017
Revolution in Performance Marketing - How to Use Attribution?
E-commerce•1 June 2017
Costly AdWords Mistakes You Won't Make Again
E-commerce•29 May 2017
SALESmanago Crushes the Competition — Record Profit in 2017!
E-commerce•26 May 2017
PayPal Sets New Standards for Online Transaction Security
E-commerce•25 May 2017
A Fully Transparent Programmatic Buying Solution? It's Possible!
E-commerce•25 May 2017
Is It Possible to Measure Advertising Campaign Audience? Now It Is!
E-commerce•24 May 2017
Client Won't Read Your Emails? Send Them...
Trends•13 April 2017
How to Start a Global Expansion as Cheaply as Possible?
E-commerce•6 April 2017
Marketers Aren't Using Cross-Device Measurement? Their Loss, and a Big One (Report)
Digital•9 March 2017
Join our newsletter
The most important marketing news, analyses and events — straight to your inbox.