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What's Happening at SEC Newgate CEE – Who Will Lead the Agency's New Strategy?

26 February 2026

Principle of the day

Occam’s razor

Do not multiply explanations beyond necessity; prefer the simplest explanation consistent with the evidence, but do not replace testing with simplicity.

William of OckhamMedieval philosopher and logician associated with this methodological principleSource: Brzytwa Ockhama

Quote of the dayaction

Action is the foundational key to all success.

Pablo PicassoSpanish painterAttributed

Quote of the daycustomer value

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

Philip KotlerAmerican marketing professor and author of business textbooksAttributed

Principle of the day

Scarcity

Limited availability can increase perceived value, but scarcity claims must not be false.

Robert CialdiniAmerican psychologist and author on social influenceSource: Principles of Persuasion

Quote of the daypositioning

The ultimate marketing battleground is the mind, and the better you understand how the mind works, the better you’ll understand how positioning works.

Jack TroutAmerican marketing strategist, co-creator of positioningAttributed

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