CMO i CXO, Bank BNP Paribas; prezes Polskiej Organizacji Reklamodawców · Bank BNP ParibasWHO IS WHO
Dariusz Maciołek
CMO i CXO, Bank BNP Paribas; prezes Polskiej Organizacji Reklamodawców at Bank BNP Paribas
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WHO IS WHO
Dariusz Maciołek — key information
Bank BNP ParibasCompany
CMO i CXO, Bank BNP Paribas; prezes Polskiej Organizacji ReklamodawcówPosition
PolandCountry
BankingIndustry
WHO IS WHO
Profile
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Company
Dariusz Maciołek works at
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Career
Career milestones
Key moments in the career of Dariusz Maciołek.
- 012018
Head of marketing at Bank BGŻ BNP Paribas
- 022021
Press magazine AdMarketer of the Year
- 032022
Dyrektor Marketingu Roku Grand Prix
- 042025
January: the bank's CMO and CXO
- 052025
June: president of the Polish Advertisers Association
Did you know?
Trivia about Dariusz Maciołek
Stories and details from the Mediarun newsroom archive.
- Trivia 1
In 2021 Press magazine named him AdMarketer of the Year.
- Trivia 2
Before banking he was marketing director of PGE, Poland's biggest energy group.
- Trivia 3
At BNP Paribas he merged marketing with responsibility for customer experience (CXO).
Decisions
Key decisions
- 2018Joining BNP Paribas
He took charge of marketing at Bank BGŻ BNP Paribas.
- 2025CMO and CXO
From January 2025 he is also responsible for customer experience.
In brief
Key facts
- 01CMO of Bank BNP Paribas since 2018
- 02Also the bank's CXO since January 2025
- 03Previously at Aviva, PGE, PZU, RaboDirect and Provident
- 04Grand Prix, Dyrektor Marketingu Roku 2022
Sources
Data sources
- —press.pl/tresc/85400,dariusz-maciolek-z-nowym-stanowiskiem-w-bnp-paribas
- —wirtualnemedia.pl/dariusz-maciolek-na-nowym-stanowisku-w-bnp-paribas,7169134050027137a
- —questus.pl/dipl-team-member/maciolek/
- —media.bnpparibas.pl/pr/396705/dariusz-maciolek-pokieruje-marketingiem-banku-bgz-bnp-parib
- —dyrektormarketinguroku.pl/historia
Awards
Awards and distinctions
LaureateMarketing Director of the Year – Grand Prix
- 2021AdMarketer Roku (magazyn Press)Laureate
- 2022Leaders in EuropeLaureate
- 2023Leaders in EuropeLaureate
- 2024Leaders in EuropeLaureate
Dariusz Maciołek
Biography
Dariusz Maciołek is CMO of Bank BNP Paribas, where he has worked since 2018.
Since January 2025 he has combined the head of marketing role with that of chief experience officer.
He previously ran communications and brand at Aviva, was marketing director of PGE, and also worked at PZU, RaboDirect and Provident.
He won the Grand Prix of the Dyrektor Marketingu Roku competition for 2022.
Mentions
Mentioned in Mediarun news
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