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Na Luzie

Cats in Advertising: A Review of International Campaigns [GALLERY]

21 August 2020

Quote of the daychange

Some people don’t like change, but you need to embrace change if the alternative is disaster.

Elon MuskFounder of SpaceX and CEO of TeslaAttributedView profile: Tesla

Principle of the day

Parkinson’s law

Work expands to fill the time available for its completion; time constraints can counter process bloat.

Cyril Northcote ParkinsonBritish historian and author associated with Parkinson’s lawSource: Parkinson’s law

Quote of the dayuncontested market space

It is about creating and capturing uncontested market space, thereby making the competition irrelevant.

Renée MauborgneAmerican INSEAD strategy professor and co-creator of the blue ocean conceptSource: What Is Blue Ocean Strategy?

Quote of the daychange

It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.

Leon C. MegginsonAmerican management professor · a paraphrase of his 1963 lecture, often misattributed to DarwinAttributed

Principle of the day

Differentiation

Advantage comes from delivering value differently or at lower cost than competitors; difference without value is not enough.

Michael PorterAmerican strategy professor and author of competitive-advantage conceptsSource: Strategy and competitive advantage

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