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CODECTECHNICZNE
TechnicalHow it works under the hood

CODEC

Coder-Decoder

An algorithm or software that encodes and decodes multimedia data, especially audio and video. A codec defines how data is compressed, while a container, such as MP4 or OGG, defines how it is stored in a file.

Why it matters

Determines media quality, file size, and compatibility: the same content in different codecs can vary significantly in file size and the range of devices that can play it.

What's missing without it

Poor codec selection results in files too large for network delivery or unplayable for recipients — media must be reprocessed.

When it is used

When publishing audio and video: selecting a codec based on target platform, quality, and file size requirements.

How we use it

During export, the CMS selects the Opus codec for speech or AAC for video audio tracks.

Numbers worth knowing

Technical in data

470 000 000 000

IDC Worldwide AI and Generative AI Spending Guide 2026 V2 prognozuje, że europejskie wydatki na AI osiągną blisko 470 mld dolarów do 2030 roku

IDC09/2026Europe

470 000 000 000

Prognozowane całkowite wydatki na AI w Europie w 2030 roku według IDC Worldwide AI and Generative AI Spending Guide 2026 V2

IDC09/2026Europe

26%

Prognozowany udział w pełni elektrycznych pojazdów (BEV, bez hybryd) w europejskim parku samochodowym do 2035 roku, w porównaniu z 4% w 2025 r.

BCG2035Europe

Figures from the same field — collected in our market data base.