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START-UPSTARTUPY
StartupsFrom idea to funding round and exit

START-UP

A young company seeking a repeatable and scalable business model, operating under conditions of high uncertainty.

Why it matters

Distinguishes a company focused on rapid growth from ordinary business activity — expectations, pace, and funding methods differ.

What's missing without it

Without this distinction, a small service company is evaluated using metrics intended for firms growing double-digit percentages monthly.

When it is used

In conversations with investors, when applying for support programs and tax incentives.

How we use it

A company with a digital product, targeting the European market, funded through rounds.

Fun fact

Steve Blank’s definition describes a startup as a 'temporary organization searching for a business model'. The word 'temporary' is key — a startup should eventually stop being one.

Numbers worth knowing

Startups in data

65%

Odsetek ankietowanych Polaków deklarujących korzystanie z narzędzi AI według raportu „E-commerce w Polsce 2026”

IAB Polska2026Poland

470 000 000 000

IDC Worldwide AI and Generative AI Spending Guide 2026 V2 prognozuje, że europejskie wydatki na AI osiągną blisko 470 mld dolarów do 2030 roku

IDC09/2026Europe

470 000 000 000

Prognozowane całkowite wydatki na AI w Europie w 2030 roku według IDC Worldwide AI and Generative AI Spending Guide 2026 V2

IDC09/2026Europe

Figures from the same field — collected in our market data base.

Related terms