65%
Odsetek ankietowanych Polaków deklarujących korzystanie z narzędzi AI według raportu „E-commerce w Polsce 2026”
IAB Polska2026Poland
A language used to define, read, and modify data in relational databases. It is used for tables, queries, indexes, reports, data migrations, and data control.
Why it matters
It’s the language of data communication: one query answers questions that would otherwise require hours of clicking in a dashboard. Reports, data analysis, and data fixes all start with SQL.
What's missing without it
Without SQL, you’re limited to views provided by the dashboard — any non-standard data question requires a developer or goes unanswered.
When it is used
Used in reporting, data analysis, migrations, diagnostics, and any direct work on databases. Applied in two main areas: data reporting and analysis, and technical database work (migrations, incident diagnosis).
How we use it
Example: Report on the number of publications, leads, and AI usage costs for a selected period. Dialects vary in details (PostgreSQL, MySQL, SQLite). DO NOT CONFUSE with SQL as an acronym for 'Sales Qualified Lead' — in sales funnel discussions, it refers to something entirely different.
Numbers worth knowing
Acronyms in data
470 000 000 000
IDC Worldwide AI and Generative AI Spending Guide 2026 V2 prognozuje, że europejskie wydatki na AI osiągną blisko 470 mld dolarów do 2030 roku
IDC09/2026Europe
470 000 000 000
Prognozowane całkowite wydatki na AI w Europie w 2030 roku według IDC Worldwide AI and Generative AI Spending Guide 2026 V2
IDC09/2026Europe
Figures from the same field — collected in our market data base.