65%
Odsetek ankietowanych Polaków deklarujących korzystanie z narzędzi AI według raportu „E-commerce w Polsce 2026”
IAB Polska2026Poland
The Polish name for the EU GDPR: regulations governing the processing of personal data. Requires, among other things, a legal basis, data minimization, appropriate security measures, and the fulfillment of data subjects' rights.
Why it matters
Sets legal boundaries for working with personal data: legal basis, minimization, security, and individuals' rights. Applies to every form, newsletter, and contact database in a company.
What's missing without it
Ignoring the regulations results in fines calculated as a percentage of turnover, and a data breach without proper security leads to additional loss of customer trust.
When it is used
Whenever collecting and processing individuals' data: recordings, consents, exports, and deletion upon request.
How we use it
The consent module records the legal basis for processing and enables handling of customer data deletion requests.
Numbers worth knowing
Acronyms in data
470 000 000 000
IDC Worldwide AI and Generative AI Spending Guide 2026 V2 prognozuje, że europejskie wydatki na AI osiągną blisko 470 mld dolarów do 2030 roku
IDC09/2026Europe
470 000 000 000
Prognozowane całkowite wydatki na AI w Europie w 2030 roku według IDC Worldwide AI and Generative AI Spending Guide 2026 V2
IDC09/2026Europe
Figures from the same field — collected in our market data base.