{"id":99206,"date":"2004-11-15T06:00:00","date_gmt":"2004-11-15T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/starcom-motive-rezygnuje\/"},"modified":"2004-11-15T06:00:00","modified_gmt":"2004-11-15T05:00:00","slug":"starcom-motive-rezygnuje","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/starcom-motive-rezygnuje.html","title":{"rendered":"Starcom Motive rezygnuje"},"content":{"rendered":"<p><P>Starcom Motive dotychczas obs\u0142ugiwa\u0142 bud\u017cet Kia Motors w Wlk. Brytanii. Do przetargu zaproszone zosta\u0142y r\u00f3wnie\u017c cztery inne domy mediowe, w\u015br\u00f3d kt\u00f3rych znalaz\u0142 si\u0119 Vizeum, zajmuj\u0105cy si\u0119 planowaniem i zakupem medi\u00f3w dla koncernu. <\/P><br \/>\n<P>Decyzja o przetargu jest odpowiedzi\u0105 na plany skonsolidowania wszystkich europejskich bud\u017cet\u00f3w i powierzenia ich obs\u0142ugi jednej sieci reklamowej.<\/P><br \/>\n<P>Decyzja o rezygnacji z dalszej wsp\u00f3\u0142pracy, podj\u0119ta przez w\u0142adze Starcom Motive, jest kolejnym tego typu posuni\u0119ciem w ostatnich latach.<\/P><br \/>\n<P>Obiektem przetargu b\u0119dzie r\u00f3wnie\u017c bud\u017cet reklamowy Kia Motors. Obecnie zlecenie firmy w Wlk. Brytanii obs\u0142uguje agencja Mustoes. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Dom mediowy Starcom Motive zrezygnowa\u0142 z walki o obs\u0142ug\u0119 europejskiej cze\u015bci bud\u017cetu medialnego Kia Motors. Warto\u015b\u0107 zlecenia szacuje si\u0119 wst\u0119pnie na kwot\u0119 60 mln funt\u00f3w.","protected":false},"author":1,"featured_media":99207,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-99206","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/99206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=99206"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/99206\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/99207"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=99206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=99206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=99206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}