{"id":98856,"date":"2004-11-29T06:00:00","date_gmt":"2004-11-29T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/leo-burnett-eksportuje-reklamy\/"},"modified":"2004-11-29T06:00:00","modified_gmt":"2004-11-29T05:00:00","slug":"leo-burnett-eksportuje-reklamy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/leo-burnett-eksportuje-reklamy.html","title":{"rendered":"Leo Burnett eksportuje reklamy"},"content":{"rendered":"<p><P>&#8222;Zimowy Garbus&#8221; zdoby\u0142 w ubieg\u0142ym roku Srebrne EFFIE, Z\u0142ot\u0105 Epic\u0119 oraz Srebrne Pa\u0142eczki na festiwalu w Portoro\u017c.<\/P><br \/>\n<P>Dzia\u0142y Marketingu IKEA w Finlandii, na W\u0119grzech, w Czechach i na S\u0142owacji wybra\u0142y t\u0119 reklam\u0119 do wspierania nadchodz\u0105cej akcji &#8222;Zimowa wyprzeda\u017c&#8221;. Polska reklama b\u0119dzie emitowana przez miesi\u0105c we wszystkich najwi\u0119kszych stacjach telewizyjnych w tych krajach.<\/P><br \/>\n<P>&#8211; Historia i klimat filmu s\u0105 jakby dla nas stworzone &#8211; powiedzia\u0142a Mona Tynkkynen, Dyrektor Marketingu w IKEA Finlandia.<\/P><br \/>\n<P>&#8211; Jeste\u015bmy dumni, \u017ce nasza praca znalaz\u0142 uznanie i zdoby\u0142a zaufanie IKEA na tak wymagaj\u0105cych i trudnych rynkach &#8211; powiedzia\u0142 Jarek Zi\u0119bi\u0144ski, Dyrektor Zarz\u0105dzaj\u0105cy Leo Burnett Group Poland i Chairman Leo Burnett Central and Eastern Europe.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Cztery kraje zdecydowa\u0142y si\u0119 na adaptacj\u0119 i wyemitowanie Zimowego Garbusa &#8211; telewizyjnego spotu przygotowanego przez LB Warszawa dla IKEA Polska. Reklama powsta\u0142a w celu zakomunikowania Wielkiej Zimowej Wyprzeda\u017cy w sklepach IKEA, przynosz\u0105c znakomite rezultaty.","protected":false},"author":1,"featured_media":98857,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[],"class_list":{"0":"post-98856","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/98856","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=98856"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/98856\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/98857"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=98856"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=98856"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=98856"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}