{"id":97820,"date":"2005-01-10T06:00:00","date_gmt":"2005-01-10T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/morski-atlantic\/"},"modified":"2005-01-10T06:00:00","modified_gmt":"2005-01-10T05:00:00","slug":"morski-atlantic","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/morski-atlantic.html","title":{"rendered":"Morski Atlantic"},"content":{"rendered":"<p><P>na rynek nowego modelu zegark\u00f3w Atlantic Seawave.<\/P><br \/>\n<P>Jest to klasyczny zegarek o bardzo masywnej kopercie, kszta\u0142tem zbli\u017cony do zaokr\u0105glonego kwadratu z dominuj\u0105cym motywem fali we wszystkich jego cz\u0119\u015bciach. Zegarek jest zbli\u017cony designem do modeli z lat 60-70 i jest odpowiedzi\u0105 na obecne \u015bwiatowe trendy we wzornictwie.<\/P><br \/>\n<P>Kreacj\u0119 przygotowa\u0142a agencja reklamy Icon, w rezultacie wcze\u015bniej wygranego przetargu. Layout nawi\u0105zuje do tematyki marynistycznej, co jest konsekwencj\u0105 dotychczasowej komunikacji wizualnej tej marki. Dodatkowy akcent zosta\u0142 po\u0142o\u017cony na cechy funkcjonalne marki: niezawodno\u015b\u0107, d\u0142ugowieczno\u015b\u0107&#8230;, czyli jej szwajcarsko\u015b\u0107.<\/P><br \/>\n<P>Kampania obejmuje pras\u0119 (miesi\u0119czniki oraz tygodniki opiniotw\u00f3rcze: Playboy, Wprost, Newsweek, Profit, Forbes) oraz materia\u0142y POS.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Pod koniec 2004 roku rozpocz\u0119\u0142a si\u0119  kampania reklamowa szwajcarskiej marki zegark\u00f3w Atlantic, kt\u00f3rej wy\u0142\u0105cznym dystrybutorem jest Zibi sp. z o.o. Kampania zwi\u0105zana jest z wprowadzeniem &#8230;","protected":false},"author":1,"featured_media":97821,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-97820","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/97820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=97820"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/97820\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/97821"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=97820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=97820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=97820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}