{"id":96728,"date":"2005-02-10T06:00:00","date_gmt":"2005-02-10T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kampania-launchowa-city-young\/"},"modified":"2005-02-10T06:00:00","modified_gmt":"2005-02-10T05:00:00","slug":"kampania-launchowa-city-young","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kampania-launchowa-city-young.html","title":{"rendered":"Kampania launchowa City Young"},"content":{"rendered":"<p><P>Grup\u0119 docelow\u0105 kampanii stanowi\u0105 reklamodawcy szukaj\u0105cy skutecznych sposob\u00f3w dotarcia do specyficznej grupy docelowej jak\u0105 stanowi\u0105 m\u0142odzi ludzie. S\u0105 to przede wszystkim pracownicy dzia\u0142\u00f3w marketingu firm maj\u0105cych w swojej ofercie produkty i us\u0142ugi kierowane do m\u0142odych ludzi w wieku 15-24 lat, przedstawiciele dom\u00f3w mediowych oraz agencji reklamowych.<\/P><br \/>\n<P>Kreacj\u0119 przygotowa\u0142a agencja reklamowa ID. Planowaniem i zakupem medi\u00f3w firma Clear Channel Poland zaj\u0119\u0142a si\u0119 we w\u0142asnym zakresie. <\/P><br \/>\n<P>Kampania rozpocz\u0119\u0142a si\u0119 7 lutego i potrwa do marca. Wykorzystano w niej bran\u017cowe serwisy internetowe, pras\u0119 bran\u017cow\u0105 oraz dzia\u0142ania z zakresu direct marketingu.<\/P><br \/>\n<P>Sie\u0107 dedykowana m\u0142odzie\u017cy City Young to nowe rozwi\u0105zanie w zakresie przygotowania kampanii reklamy zewn\u0119trznej. W sk\u0142ad sieci wesz\u0142o 550 powierzchni citylight\u00f3w Clear Channel Poland wyselekcjonowanych przez Acxiom Polska w oparciu o czytelne kryteria, w 8 g\u0142\u00f3wnych aglomeracjach Polski. Sie\u0107 dedykowana m\u0142odzie\u017cy City Young dost\u0119pna jest w sprzeda\u017cy od marca br.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &quot;City Young trafia prosto w Tw\u00f3j target! Target 15-24&quot; rozpocz\u0119\u0142a si\u0119 kampania launchowa nowego produktu outdoorowego firmy Clear Channel Poland &#8211; sieci dedykowanej m\u0142odzie\u017cy City Young.","protected":false},"author":1,"featured_media":96729,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-96728","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/96728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=96728"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/96728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/96729"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=96728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=96728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=96728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}