{"id":96252,"date":"2005-02-23T06:00:00","date_gmt":"2005-02-23T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/powrot-japonskiej-pieknosci\/"},"modified":"2005-02-23T06:00:00","modified_gmt":"2005-02-23T05:00:00","slug":"powrot-japonskiej-pieknosci","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/powrot-japonskiej-pieknosci.html","title":{"rendered":"Powr\u00f3t japo\u0144skiej pi\u0119kno\u015bci"},"content":{"rendered":"<p><P>Agencja Wizard zadba\u0142a o osiagni\u0119cie cel\u00f3w kampanii: od\u015bwie\u017cenie i wzmocnienie \u015bwiadomo\u015bci marki oraz kontynuacj\u0119 komunikacji brand claimu: &#8222;Liana -Japan Beauty&#8221; jako rodzinnego samochodu z bogatym wyposa\u017ceniem, w ca\u0142o\u015bci produkowanego w Japonii. Kampania skierowana jest do os\u00f3b powyzej 35 roku \u017cycia. Zar\u00f3wno m\u0119\u017cczyzn (jako kierowc\u00f3w) jak i kobiet (maj\u0105cych wp\u0142yw na zakup samochodu). <\/P><br \/>\n<P>Kampani\u0119 Suzuki Liana mo\u017cna ogl\u0105da\u0107 od po\u0142owy lutego na prawie 300 no\u015bnikach backlight i 300 no\u015bnikach frontlight w ca\u0142ej Polsce. Jednocze\u015bnie rusza og\u00f3lnopolska kampania prasowa w 12 presti\u017cowych tytu\u0142ach (m.in. Auto Moto, Polityka, Wprost, Tw\u00f3j Styl) oraz lokalne kampanie sprzeda\u017cowe. <\/P><br \/>\n<P>Zakupem medi\u00f3w zaj\u0105\u0142 si\u0119 Pan Media Western, kreacja oraz strategia kampanii zosta\u0142a przygotowana przez partnera reklamowego Suzuki Motor Poland &#8211; agencj\u0119 reklamow\u0105 Wizard.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Reklamowa Wizard ponownie prowadzi kampani\u0119 Liany &#8211; samochodu rodzinnego marki Suzuki. Energetyzuj\u0105ca kolorystyka i has\u0142o &quot;Japan Beauty&quot; prezentuje Lian\u0119 jako obiekt po\u017c\u0105dania.","protected":false},"author":1,"featured_media":96253,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-96252","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/96252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=96252"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/96252\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/96253"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=96252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=96252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=96252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}