{"id":95103,"date":"2005-04-11T06:00:00","date_gmt":"2005-04-11T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/castrol-zaczyna-zycie-po-setce\/"},"modified":"2005-04-11T06:00:00","modified_gmt":"2005-04-11T04:00:00","slug":"castrol-zaczyna-zycie-po-setce","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/castrol-zaczyna-zycie-po-setce.html","title":{"rendered":"Castrol zaczyna \u017cycie po setce"},"content":{"rendered":"<p><P>marki i wsparcie sprzeda\u017cy produktu stworzonego specjalnie dla samochod\u00f3w o du\u017cym przebiegu. Reklamy b\u0119d\u0105 pojawia\u0107 si\u0119 w prasie od 7 kwietnia do ko\u0144ca maja br. <\/P><br \/>\n<P>Layout przygotowany przez Bartka Kowalskiego (dyrektor artystyczny), Roberta Nizi\u0144skiego (copywriter) oraz Bartka Ramsa (creative group head) z Gruppa66 Ogilvy uka\u017ce si\u0119 w nast\u0119puj\u0105cych tytu\u0142ach: Fakt, Super Express, Gie\u0142da Samochodowa, Wysokie Obroty, Motor oraz Auto \u015awiat. Pierwsza emisja nast\u0105pi\u0142a 7 kwietnia w Wysokich Obrotach.<\/P><br \/>\n<P>Planowaniem i zakupem medi\u00f3w zaj\u0105\u0142 si\u0119 MindShare. Agencja Gruppa66 Ogilvy, a wcze\u015bniej Ogilvy &amp; Mather Polska obs\u0142uguje w pe\u0142nym zakresie mark\u0119 Castrol od 1999 roku.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Gruppa66 Ogilvy przygotowa\u0142a kampani\u0119 prasow\u0105 nowego oleju silnikowego Castrol GTX High Mileage dla Castrol Lubricants. Celem kampanii jest zwi\u0119kszenie \u015bwiadomo\u015bci&#8230;","protected":false},"author":1,"featured_media":95104,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-95103","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/95103","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=95103"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/95103\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/95104"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=95103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=95103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=95103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}