{"id":94794,"date":"2005-04-20T09:44:04","date_gmt":"2005-04-20T07:44:04","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/hot-nowe-pismo-zakupowe\/"},"modified":"2005-04-20T09:44:04","modified_gmt":"2005-04-20T07:44:04","slug":"hot-nowe-pismo-zakupowe","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/hot-nowe-pismo-zakupowe.html","title":{"rendered":"Hot: Nowe pismo zakupowe"},"content":{"rendered":"<p>Na rynku kobiecych pism shoppingowych pierwsze by\u0142o Avanti. Przed tygodniem Agora, w\u0142a\u015bciciel tego tytu\u0142u, postanowi\u0142a wej\u015b\u0107 na rynek z podobnym pismem dla m\u0119\u017cczyzn &#8211; Logo. Teraz Edipresse rzuci\u0142o si\u0119 do kontrataku. <\/p>\n<p>Buty, ubrania, dodatki, oferty sklep\u00f3w &#8211; to wszystko znajdzie si\u0119 na \u0142amach Hot. Pierwszy numer ma by\u0107 do\u0142\u0105czany do nak\u0142adu dwutygodnika Viva, tak\u017ce nale\u017c\u0105cego do wydawnictwa. Za dwa tygodnie ma zadebiutowa\u0107 jako samodzielny tytu\u0142 za 3,99 z\u0142. <\/p>\n<p>Grup\u0105 docelow\u0105 Hot s\u0105 kobiety w wieku 18-35 lat. Redaktor naczeln\u0105 tytu\u0142u jest Katarzyna Montgomery.<\/p>\n<p>Pismo jest kwartalnikiem i ma 124 strony. Jego promocja odbywa\u0107 si\u0119 b\u0119dzie w formie spot\u00f3w telewizyjnych, radiowych, a tak\u017ce reklam w prasie.<\/p>\n","protected":false},"excerpt":{"rendered":"Avanti, Logo, a teraz Hot. \u015awie\u017co stworzony polski rynek pism zakupowych dynamicznie si\u0119 rozwija. Skorzysta\u0107 z tego postanowi\u0142o wydawnictwo Edipresse, rozpoczynaj\u0105c od czwartku wydawanie kwartalnika dla kobiet Hot, w nak\u0142adzie 280 tys. egz.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[],"class_list":{"0":"post-94794","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-prasa","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/94794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=94794"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/94794\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=94794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=94794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=94794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}