{"id":9451,"date":"2012-01-09T12:15:59","date_gmt":"2012-01-09T11:15:59","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/mleko-nastepne-gerber-wsparte-kampania\/"},"modified":"2012-01-09T12:15:59","modified_gmt":"2012-01-09T11:15:59","slug":"mleko-nastepne-gerber-wsparte-kampania","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/mleko-nastepne-gerber-wsparte-kampania.html","title":{"rendered":"Mleko nast\u0119pne Gerber wsparte kampani\u0105"},"content":{"rendered":"<p>Kampania reklamowa mleka nast\u0119pnego Gerber jest oparta na rekomendacjach mam, kt&oacute;re polecaj\u0105 sobie nawzajem mleko nast\u0119pne Gerber, a tak\u017ce dziel\u0105 si\u0119 swoimi do\u015bwiadczeniami na temat karmienia dzieci. W nowej kampanii marketingowej zosta\u0142y tak\u017ce wykorzystane wyniki badania, kt&oacute;re pokazuj\u0105, \u017ce 85% mam powiedzia\u0142o, \u017ce ich dziecko polubi\u0142o mleko Gerber 2. Swoj\u0105 opini\u0105 podzieli\u0142o si\u0119 \u0142\u0105cznie 4 250 mam, kt&oacute;re wypr&oacute;bowa\u0142y mleko nast\u0119pne Gerber 2 w ramach kampanii prowadzonych przez firm\u0119 Streetcom Polska. Pierwsza kampania trwa\u0142a od 29 listopada 2010 r. do 2 stycznia 2011 r., a kolejna od 13 czerwca do 17 lipca 2011 r.<\/p>\n<p>Nowa kampania marketingowa mleka nast\u0119pnego Gerber obejmuje dzia\u0142ania reklamowe w prasie parentingowej m.in. w takich czasopismach jak: Mamo To Ja, Twoje Dziecko, Dziecko, Mam Dziecko, Tw&oacute;j Maluszek, M jak Mama, a potrwa do ko\u0144ca 2012 roku.<\/p>\n<p>Za zakup i zaplanowanie medi&oacute;w odpowiada dom mediowy MediaedgeCia, a kreacj\u0119 przygotowa\u0142a agencja Legend Group. G\u0142&oacute;wne has\u0142o kampanii to &#8222;Szcz\u0119\u015bliwe dni, szcz\u0119\u015bliwe noce&#8230; wed\u0142ug Mam&#8221;.<\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &#8222;Szcz\u0119\u015bliwe dni, szcz\u0119\u015bliwe noce&#8230; wed\u0142ug Mam&#8221;, marka Gerber rozpocz\u0119\u0142a now\u0105 kampani\u0119 reklamow\u0105 mleka nast\u0119pnego Gerber.","protected":false},"author":1,"featured_media":9452,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[1425,1424,200],"class_list":{"0":"post-9451","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-prasa","8":"tag-legend-group","9":"tag-mediaedgecia","10":"tag-reklama","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/9451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=9451"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/9451\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/9452"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=9451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=9451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=9451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}