{"id":93966,"date":"2005-05-24T06:00:00","date_gmt":"2005-05-24T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/saatchi-saatchi-kreuje-przyjemnosc\/"},"modified":"2005-05-24T06:00:00","modified_gmt":"2005-05-24T04:00:00","slug":"saatchi-saatchi-kreuje-przyjemnosc","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/saatchi-saatchi-kreuje-przyjemnosc.html","title":{"rendered":"Saatchi &amp; Saatchi kreuje przyjemno\u015b\u0107"},"content":{"rendered":"<p><P>oparty jest na emocjach towarzysz\u0105cych relacjom mi\u0119dzy kobiet\u0105 a m\u0119\u017cczyzn\u0105. <\/P><br \/>\n<P>Saatchi &amp; Saatchi jest autorem rozpoczynaj\u0105cej si\u0119 w\u0142a\u015bnie kampanii reklamowej tabliczek czekoladowych Wedla. Na zlecenie koncernu Cadbury Wedel agencja opracowa\u0142a i stworzy\u0142a spoty dla 3 r\u00f3\u017cnych smak\u00f3w: Czekolady Truskawkowej, Czekolady Orzechowej i Czekolady Mlecznej. <\/P><br \/>\n<P>Celem kampanii jest poinformowanie konsumenta o wyj\u0105tkowym smaku oraz jako\u015bci czekolady i sk\u0142adnik\u00f3w dodatkowych z jakich tworzone s\u0105 czekolady Wedel. <\/P><br \/>\n<P>Agencja Saatchi &amp; Saatchi opracowa\u0142a wszystkie poprzednie kampanie tabliczek czekoladowych Wedla, opr\u00f3cz jednej, kt\u00f3r\u0105 stworzy\u0142\u0105 agencja DDB Warszawa. Planowaniem i zakupem medi\u00f3w dla kampanii &#8222;Wi\u0119cej przyjemno\u015bci&#8221; zaj\u0105\u0142 si\u0119 dom mediowy Zenithmedia. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Pomys\u0142 kreatywny najnowszych spot\u00f3w tabliczek czekoladowych stworzonych przez agencj\u0119 Saatchi &amp; Saatchi dla Wedla&#8230;","protected":false},"author":1,"featured_media":93967,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[],"class_list":{"0":"post-93966","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/93966","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=93966"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/93966\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/93967"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=93966"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=93966"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=93966"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}