{"id":93192,"date":"2005-06-13T06:00:00","date_gmt":"2005-06-13T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/letni-sky-europe\/"},"modified":"2005-06-13T06:00:00","modified_gmt":"2005-06-13T04:00:00","slug":"letni-sky-europe","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/letni-sky-europe.html","title":{"rendered":"Letni Sky Europe"},"content":{"rendered":"<p><P>Kampania obejm\u0105 outdoor, pras\u0119 i internet i b\u0119de skoncentrowane geograficznie na Krakowie, aglomeracji \u015bl\u0105skiej oraz Warszawie, czyli w miastach, sk\u0105d pochodzi wi\u0119kszo\u015b\u0107 klient\u00f3w Sky Europe.<\/P><br \/>\n<P>Og\u0142oszenia prasowe b\u0119d\u0105 si\u0119 ukazywa\u0142y zar\u00f3wno w dziennikach (GW, Metro, Fakt &#8211; dodatki regionalne Warszawa i Krak\u00f3w) jak i w lifestyle&#8217;owych magazynach og\u00f3lnopolskich takich jak (Fluid, Eurostudent, Sukces, Cafe, Magazyn M\u0142odych i Dynamicznych, New Warsaw Express)<\/P><br \/>\n<P>Bardzo wa\u017cnym medium pozostaje dla firmy internet, gdy\u017c za jego po\u015brednictwem dokonuje si\u0119 najwi\u0119cej rezerwacji. Kampania internetowa b\u0119dzie prowadzona w portalach bran\u017cowych, na witrynach Arbomedia, Adclick, O2. WP. oraz Onet i b\u0119dzie obejmowa\u0142a min: reklamy billboardowe, mailing i linki sponsorowane.<BR>&nbsp;<BR>Stworzenie koncepcji kampanii powierzono autriackiej agencji Creative Zone, adaptacj\u0105 projekt\u00f3w w Polsce zajmuje si\u0119 agencja reklamowa Adeen, natomiast zakupem medi\u00f3w dom mediowy MPG.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Trwa letnia kampania reklamowa tanich linii lotniczych Sky Europe Airlines. Dzia\u0142ania promocyjne potrwaj\u0105 do ko\u0144ca lipca br.","protected":false},"author":1,"featured_media":93193,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-93192","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/93192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=93192"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/93192\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/93193"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=93192"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=93192"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=93192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}