{"id":9241,"date":"2012-01-16T17:06:15","date_gmt":"2012-01-16T16:06:15","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/pkp-intercity-rozpoczyna-kampanie-wizerunkowa\/"},"modified":"2012-01-16T17:06:15","modified_gmt":"2012-01-16T16:06:15","slug":"pkp-intercity-rozpoczyna-kampanie-wizerunkowa","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/pkp-intercity-rozpoczyna-kampanie-wizerunkowa.html","title":{"rendered":"PKP Intercity rozpoczyna kampani\u0119 wizerunkow\u0105"},"content":{"rendered":"<p>Okres zimowych ferii to dla PKP Intercity czas wzmo\u017conego zainteresowania ofert\u0105 przewozow\u0105 do najpopularniejszych zimowych kurort&oacute;w kraju. Prowadzona kampania ma zach\u0119ci\u0107 klient&oacute;w do korzystania z us\u0142ug PKP Intercity r&oacute;wnie\u017c w dni powszednie.<\/p>\n<p>Kampania realizowana jest za po\u015brednictwem prasy oraz internetu. Na potrzeby akcji przygotowane zosta\u0142y: plakaty, broszury z sezonowym rozk\u0142adem jazdy oraz zak\u0142adki do ksi\u0105\u017cek. Ca\u0142o\u015b\u0107 uzupe\u0142ni\u0105 animacje, kt&oacute;re pojawi\u0105 si\u0119 na ekranach LED w punktach kasowych PKP Intercity oraz w \u015brodkach komunikacji miejskiej.<\/p>\n<p>Projekty przygotowa\u0142a agencja artDesign, kt&oacute;ra wchodzi w sk\u0142ad Grupy Marketingowej ArtGroup.<\/p>\n","protected":false},"excerpt":{"rendered":"&#8222;Ferie z Intercity&#8221; &#8211; pod takim has\u0142em PKP Intercity prowadzi now\u0105 kampani\u0119 wizerunkow\u0105.","protected":false},"author":1,"featured_media":9242,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1478,200],"class_list":{"0":"post-9241","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-artdesignstudio","9":"tag-reklama","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/9241","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=9241"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/9241\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/9242"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=9241"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=9241"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=9241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}