{"id":91281,"date":"2005-07-22T06:00:00","date_gmt":"2005-07-22T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kolej-na-trawie\/"},"modified":"2005-07-22T06:00:00","modified_gmt":"2005-07-22T04:00:00","slug":"kolej-na-trawie","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kolej-na-trawie.html","title":{"rendered":"Kolej na trawie"},"content":{"rendered":"<p><P>ceny swoich po\u0142\u0105cze\u0144 kolejowych i logo firmy przed najwi\u0119kszymi lotniskami w kraju. Reklamy s\u0105 wyci\u0119te w trawach przed pasami startowymi w taki spos\u00f3b by by\u0142y widoczne przez pasa\u017cer\u00f3w startuj\u0105cych i l\u0105duj\u0105cych samolot\u00f3w.<\/P><br \/>\n<P>&#8211; Przygotowanie i wykonanie takiej reklamy by\u0142o ta\u0144sze ni\u017c umieszczenie reklamy w prasie, ale bardziej pracoch\u0142onne. Napisy trzeba by\u0142o umie\u015bci\u0107 w odpowiednim miejscu i pod takim k\u0105tem by by\u0142y widoczne z pok\u0142adu podchodz\u0105cego do l\u0105dowania samolotu. Odpowiednia wielko\u015b\u0107 gwarantuje te\u017c \u017ce reklama jest czytelna nawet z du\u017cej wysoko\u015bci (do 1000 metr\u00f3w) &#8211; m\u00f3wi przedstawiciel szwedzkiej kolei. <\/P><br \/>\n<P>Szwedzkie koleje walcz\u0105 w ten spos\u00f3b o klienta z tanimi liniami lotniczymi.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Od kilku tygodni szwedzkie koleje (SJ) zdobywaj\u0105 klient\u00f3w nowym rodzajem reklamy. Szwedzi umie\u015bcili&#8230;","protected":false},"author":1,"featured_media":91282,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-91281","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/91281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=91281"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/91281\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/91282"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=91281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=91281"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=91281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}