{"id":89591,"date":"2005-08-26T06:00:00","date_gmt":"2005-08-26T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/strasburger-proponuje-kredyt\/"},"modified":"2005-08-26T06:00:00","modified_gmt":"2005-08-26T04:00:00","slug":"strasburger-proponuje-kredyt","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/strasburger-proponuje-kredyt.html","title":{"rendered":"Strasburger proponuje kredyt"},"content":{"rendered":"<p><P>Kampania rusza dzisiaj i obejmie pras\u0119, telewizj\u0119, punkty sprzeda\u017cy oraz outdoor. Potrwa do ko\u0144ca wrze\u015bnia.<\/P><br \/>\n<P>Celem kampanii &#8222;Dobrego Kredytu&#8221; jest wzrost \u015bwiadomo\u015bci tej marki i zakomunikowanie nowego produktu w jej ofercie&nbsp;&#8211; kredytu konsolidacyjnego. Dotychczas &#8222;Dobry Kredyt&#8221; oznacza\u0142 tylko szybki kredyt got\u00f3wkowy. <\/P><br \/>\n<P>W telewizji emitowane b\u0119d\u0105 trzy egzekucje 15-sekundowych spot\u00f3w oraz 8-sekundowy billboard sponsorski w programie Familiada. Bohaterem reklam jest prowadz\u0105cy ten teleturniej Karol Strasburger. Agencja OgilvyOne opracowa\u0142a ponadto layouty prasowe, materia\u0142y do punkt\u00f3w sprzeda\u017cy oraz layout miniboard\u00f3w, kt\u00f3re b\u0119d\u0105 rozmieszczone w 314 miastach na terenie ca\u0142ej Polski. <\/P><br \/>\n<P>Media zaplanowa\u0142 i kupi\u0142 dom mediowy Media Direction OMD.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Agencja OgilvyOne przygotowa\u0142a ATL-ow\u0105 kampani\u0119 dla &quot;Dobrego Kredytu&quot; &#8211; marki nale\u017c\u0105cej do GE Money Bank.","protected":false},"author":1,"featured_media":89592,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-89591","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/89591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=89591"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/89591\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/89592"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=89591"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=89591"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=89591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}