{"id":89000,"date":"2005-09-06T06:00:00","date_gmt":"2005-09-06T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/nowy-cyfra\/"},"modified":"2005-09-06T06:00:00","modified_gmt":"2005-09-06T04:00:00","slug":"nowy-cyfra","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/inne\/nowy-cyfra.html","title":{"rendered":"Nowy Cyfra+"},"content":{"rendered":"<p><P>konsument\u00f3w z ofert\u0105, kt\u00f3ra daje mo\u017cliwo\u015b\u0107 stworzenia w\u0142asnego indywidualnego pakietu, atrakcyjnych promocjach wszystkich pakiet\u00f3w oraz o nowych pakietach od 24 z\u0142otych miesi\u0119cznie.<\/P><br \/>\n<P>Koncept kreatywny opiera si\u0119 na wykorzystaniu znanej z poprzednich spot\u00f3w reklamowych Cyfry+, Cyfrelii. Kampania potrwa do ko\u0144ca wrze\u015bnia i b\u0119dzie obecna w najwi\u0119kszych stacjach telewizyjnych (TVP1, TVP2, TVN, Polsat), stacjach radiowych oraz prasie og\u00f3lnopolskiej. Wsparcie BTL-owe w punktach sprzeda\u017cy przygotowa\u0142a agencja ADAH Advertising.<\/P><br \/>\n<P>Spot &#8222;Dom&#8221; wyre\u017cyserowa\u0142 Maciej \u017bak, a prezentacja oferty programowej zosta\u0142a przygotowana przez Mariusza Michalika, realizatora z zespo\u0142u autopromocji CANAL+. Produkcj\u0119 filmow\u0105 powierzono studiu filmowemu OTO. Planowaniem i zakupem medi\u00f3w zaj\u0105\u0142 si\u0119 dom mediowy Mediaplanning Group.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"1 wrze\u015bnia ruszy\u0142a kampania reklamowa Cyfry+ informuj\u0105ca o nowej ofercie platformy. Celem kampanii jest zapoznanie&#8230;","protected":false},"author":1,"featured_media":89001,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[47],"tags":[],"class_list":{"0":"post-89000","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-inne","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/89000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=89000"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/89000\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/89001"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=89000"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=89000"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=89000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}