{"id":87627,"date":"2005-09-29T06:00:00","date_gmt":"2005-09-29T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/wizerunek-bedzie-cieplejszy\/"},"modified":"2005-09-29T06:00:00","modified_gmt":"2005-09-29T04:00:00","slug":"wizerunek-bedzie-cieplejszy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/wizerunek-bedzie-cieplejszy.html","title":{"rendered":"Wizerunek b\u0119dzie cieplejszy"},"content":{"rendered":"<\/p>\n<p>Wi\u0119cej na <a href=\"http:\/\/http:\/\/www.rzeczpospolita.pl\/\">http:\/\/www.rzeczpospolita.pl\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"W poniedzia\u0142ek rozpoczyna si\u0119 kampania reklamowa grupy Commercial Union. &#8211; Jeste\u015bmy kojarzeni jako konserwatywna firma. Teraz chcemy ociepli\u0107 nasz wizerunek. Wprowadzamy tak\u017ce znak firmowy naszego w\u0142a\u015bciciela, grupy Aviva &#8211; m\u00f3wi Zygmunt Kostkiewicz, wiceprezes CU \u017bycie. Jak zapewnia\u0142 na wczorajszej konferencji prasowej, nie oznacza to jednak zmiany marki Commercial Union na Aviva. &#8211; Commercial Union to bardzo silna i rozpoznawalna marka i nie zapad\u0142a decyzja o jej zmianie &#8211; m\u00f3wi Zygmunt Kostkiewicz. Tylko w pi\u0119ciu krajach sp\u00f3\u0142ki nale\u017c\u0105ce do grupy Aviva dzia\u0142aj\u0105 pod inn\u0105 mark\u0105. Opr\u00f3cz Polski i Litwys\u0105 to Wielka Brytania, Irlandia oraz Holandia.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-87627","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/87627","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=87627"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/87627\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=87627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=87627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=87627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}