{"id":86125,"date":"2005-10-27T06:00:00","date_gmt":"2005-10-27T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/on-board-o-zywnosci\/"},"modified":"2005-10-27T06:00:00","modified_gmt":"2005-10-27T04:00:00","slug":"on-board-o-zywnosci","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/pr\/on-board-o-zywnosci.html","title":{"rendered":"On Board o \u017cywno\u015bci"},"content":{"rendered":"<p><P>spo\u017cywczych&nbsp;&#8211; zaplanowa\u0142a na stycze\u0144 2006 r. rozpocz\u0119cie og\u00f3lnopolskiego programu promuj\u0105cego spo\u017cywanie mro\u017conych owoc\u00f3w i warzyw. <\/P><br \/>\n<P>Kampania ma by\u0107 finansowana ze \u015brodk\u00f3w Unii Europejskiej w ramach programu Agencji Rynku Rolnego. Og\u00f3lny bud\u017cet programu wyniesie ok. 800 tys. z\u0142. Kampania ma podnie\u015b\u0107 \u015bwiadomo\u015b\u0107 spo\u0142ecze\u0144stwa w zakresie zalet i warto\u015bci od\u017cywczych mro\u017conej \u017cywno\u015bci, wskazywa\u0107 mro\u017cenie jako proces zapewniaj\u0105cy zachowywanie walor\u00f3w smakowych i sk\u0142adnik\u00f3w niezb\u0119dnych dla zdrowia.<\/P><br \/>\n<P>Organizacj\u0105 wdra\u017caj\u0105c\u0105 program, kt\u00f3ra b\u0119dzie odpowiedzialna za zaprojektowanie i realizacj\u0119 ca\u0142ej kampanii b\u0119dzie On Board PR &#8211; firma doradztwa public relations wy\u0142oniona w przetargu zorganizowanym przez Stowarzyszenie. Kampania b\u0119dzie uwzgl\u0119dnia\u0107 zar\u00f3wno dzia\u0142ania PR jak i reklamowe.<BR><\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Stowarzyszenie Mro\u017conej \u017bywno\u015bci &#8211; organizacja zrzeszaj\u0105ca najwi\u0119kszych producent\u00f3w i dystrybutor\u00f3w mro\u017conych produkt\u00f3w&#8230;","protected":false},"author":1,"featured_media":86126,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9648],"tags":[],"class_list":{"0":"post-86125","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-pr","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/86125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=86125"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/86125\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/86126"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=86125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=86125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=86125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}