{"id":85516,"date":"2005-11-10T06:00:00","date_gmt":"2005-11-10T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/komfortowa-zima-z-just\/"},"modified":"2005-11-10T06:00:00","modified_gmt":"2005-11-10T05:00:00","slug":"komfortowa-zima-z-just","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/komfortowa-zima-z-just.html","title":{"rendered":"Komfortowa zima z Just"},"content":{"rendered":"<p><DIV>Spot telewizyjny stanowi\u0105cy trzon kampanii informuje o obni\u017cce cen w sieci Komfort do 30%. Jego strona kreacyjna oparta jest o od\u015bwie\u017cony motyw kreacyjny stworzony i emitowany wiosn\u0105 tego roku. <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>W obecnej edycji po raz pierwszy pojawia si\u0119 nowy claim marki &#8220;Komfort. Wyk\u0142adziny i pod\u0142ogi&#8221;. Komfort ma ugruntowan\u0105 pozycj\u0119 w \u015bwiecie pod\u0142\u00f3g tzw. mi\u0119kkich. <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>W kampanii wykorzystana zostanie r\u00f3wnie\u017c prasa oraz pakiet materia\u0142\u00f3w POS. Media do kampanii zakupi\u0142y domy Media Concept oraz Starcom. <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>Za kreacj\u0119 kampanii, kt\u00f3ra potrwa do ko\u0144ca roku oraz za obecn\u0105 strategi\u0119 marketingow\u0105 odpowiada agencja Just.<\/DIV><\/p>\n","protected":false},"excerpt":{"rendered":"Najnowsza kampania reklamowa marki Komfort, czyli eksperta od mi\u0119kkich i twardych pod\u0142\u00f3g rusza 12 listopada.","protected":false},"author":1,"featured_media":85517,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-85516","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/85516","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=85516"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/85516\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/85517"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=85516"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=85516"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=85516"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}