{"id":85472,"date":"2005-11-14T06:00:00","date_gmt":"2005-11-14T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/mindshare-polska-dla-kodak-polska\/"},"modified":"2005-11-14T06:00:00","modified_gmt":"2005-11-14T05:00:00","slug":"mindshare-polska-dla-kodak-polska","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/mindshare-polska-dla-kodak-polska.html","title":{"rendered":"MindShare Polska dla Kodak Polska"},"content":{"rendered":"<p><P>Grup\u0105 docelow\u0105 dla modelu V550 s\u0105 aktywni mieszka\u0144cy miast w wieku od 20 do 45 lat, natomiast&nbsp; dla aparatu P880 pasjonaci fotografowania.<\/P><br \/>\n<P>Za strategi\u0119 ca\u0142ej kampanii odpowiedzialny by\u0142 dom mediowy MindShare Polska. G\u0142\u00f3wnymi kana\u0142ami dotarcia do grupy docelowej aparatu V550 b\u0119dzie telewizja (spot 20 i 30 sekundowy), prasa kolorowa, Internet oraz kino. W komunikacji zostan\u0105 r\u00f3wnie\u017c wykorzystanie autobusy z kreacj\u0105 typu wrap-up w najwi\u0119kszych miastach Polski. W komunikacji dla modelu P880 zosta\u0142a wykorzystana prasa profesjonalana.<\/P><br \/>\n<P>Kreacj\u0119 kampanii przygotowa\u0142a Gruppa66Ogilvy, za planowanie i zakup kampanii odpowiada\u0142 MindShare Polska oraz Carat Polska (media on-line).<BR><\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Na prze\u0142omie pa\u017adziernika i listopada br. rozpocz\u0119\u0142a si\u0119 kampania wspieraj\u0105ca sprzeda\u017c aparat\u00f3w cyfrowych V550 i P880 firmy Kodak Polska.","protected":false},"author":1,"featured_media":85473,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-85472","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/85472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=85472"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/85472\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/85473"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=85472"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=85472"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=85472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}