{"id":83243,"date":"2005-12-21T14:02:40","date_gmt":"2005-12-21T13:02:40","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/great-open-house-dla-pepsi-2\/"},"modified":"2005-12-21T14:02:40","modified_gmt":"2005-12-21T13:02:40","slug":"great-open-house-dla-pepsi-2","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/great-open-house-dla-pepsi-2.html","title":{"rendered":"Great Open House dla Pepsi"},"content":{"rendered":"<p>Hostessy &#8222;\u015anie\u017cynki&#8221; promuj\u0105 zestawy \u015bwi\u0105teczne na terenie wybranych hipermarket\u00f3w i supermarket\u00f3w na terenie ca\u0142ego kraju. Akcja potrwa do \u015awi\u0105t, czyli do 23 grudnia br.<\/p>\n<p>Realizowana przez Great Open House animacja sprzeda\u017cy po\u0142\u0105czona z mechanizmem buy&#038;get to cz\u0119\u015b\u0107 tradycyjnej ju\u017c kampanii \u015bwi\u0105tecznej Pepsi, kt\u00f3rej g\u0142\u00f3wnym celem jest wygenerowanie wysokiej sprzeda\u017cy promowanych produkt\u00f3w. Akcja \u015bwi\u0105teczna Pepsi obejmuje promocj\u0119, cztero-pak\u00f3w i dwu-pak\u00f3w popularnej Pepsi. Do cztero-pak\u00f3w do\u0142\u0105czona jest pluszowa maskotka (pingwin albo renifer) z kolei w dwu-pakach klienci znajd\u0105 ozdobne naklejki na prezenty, wizyt\u00f3wki do prezent\u00f3w oraz szablony do sztucznego \u015bniegu.<\/p>\n<p>&#8211; Cho\u0107 mechanizm akcji wydaje si\u0119 ju\u017c znany, wbrew pozorom najwa\u017cniejsze jest, aby odpowiednio zainteresowa\u0107 produktem Klienta. Szanuj\u0105c nasze motto postawili\u015bmy na jako\u015b\u0107 zar\u00f3wno, je\u015bli chodzi o aspekt komunikacji hostess, jak r\u00f3wnie\u017c ich aparycj\u0119 i bardzo wyj\u0105tkowy str\u00f3j promocyjny &#8211; m\u00f3wi Ania Kosicka, account executive w Great Open House. <\/p>\n","protected":false},"excerpt":{"rendered":"Great Open House realizuje po raz kolejny \u015bwi\u0105teczn\u0105 animacj\u0119 sprzeda\u017cy produkt\u00f3w Pepsi Cola General Bottlers. Akcja prowadzona przez agencj\u0119 Great Open House dla Pepsi, a obejmuje promocj\u0119 cztero-pak\u00f3w i dwu-pak\u00f3w Pepsi z do\u0142\u0105czonymi gratisami.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[],"class_list":{"0":"post-83243","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-branding","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/83243","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=83243"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/83243\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=83243"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=83243"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=83243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}