{"id":82086,"date":"2006-01-17T06:00:00","date_gmt":"2006-01-17T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/peppermint-z-apetytem-na-slonce\/"},"modified":"2006-01-17T06:00:00","modified_gmt":"2006-01-17T05:00:00","slug":"peppermint-z-apetytem-na-slonce","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/peppermint-z-apetytem-na-slonce.html","title":{"rendered":"Peppermint z apetytem na s\u0142o\u0144ce"},"content":{"rendered":"<p><P>kampanii odpowiedzialna jest agencja Peppermint, od ponad roku wsp\u00f3\u0142pracuj\u0105ca z TUI Poland w zakresie kompleksowej obs\u0142ugi marki TUI.<\/P><br \/>\n<P>I etap kampanii zaplanowany zosta\u0142 do ko\u0144ca marca 2006 r. Dzia\u0142ania prowadzone przez Peppermint obejm\u0105 komunikacj\u0119 ATL (prasa, Internet) oraz komunikacj\u0119 BTL, w ramach kt\u00f3rej agencja przygotowa\u0142a oryginalny mailing do klient\u00f3w oraz materia\u0142y POS, kt\u00f3re trafi\u0105 do sieci blisko 400 detalicznych biur podr\u00f3\u017cy. <BR>Grup\u0119 docelow\u0105 dzia\u0142a\u0144 stanowi\u0105 mieszka\u0144cy du\u017cych miast o wysokich dochodach. <\/P><br \/>\n<P>Na potrzeby akcji agencja Peppermint przygotowa\u0142a og\u0142oszenia reklamowe do prasy og\u00f3lnopolskiej oraz bannery, kt\u00f3re pojawi\u0105 si\u0119 w portalach internetowych, a tak\u017ce plakaty, flayery, bannery i naklejki przeznaczone dla lokalnych biur podr\u00f3\u017cy TUI. Za zakup medi\u00f3w odpowiedzialny jest dom mediowy Brand Connection.<\/P><br \/>\n<P>Agencja Peppermint wsp\u00f3\u0142pracuje z TUI Poland w zakresie obs\u0142ugi marki od dw\u00f3ch lat.<BR><\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &quot;Masz apetyt na s\u0142o\u0144ce?&quot; rozpocz\u0119\u0142a si\u0119 og\u00f3lnopolska kampania TUI, promuj\u0105ca ofert\u0119 na lato 2006 r. Za przygotowanie i realizacj\u0119&#8230;","protected":false},"author":1,"featured_media":82087,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-82086","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/82086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=82086"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/82086\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/82087"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=82086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=82086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=82086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}