{"id":81434,"date":"2006-01-31T01:42:13","date_gmt":"2006-01-31T00:42:13","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/zimno-na-dworze-cukierki-na-outdoorze\/"},"modified":"2006-01-31T01:42:13","modified_gmt":"2006-01-31T00:42:13","slug":"zimno-na-dworze-cukierki-na-outdoorze","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/zimno-na-dworze-cukierki-na-outdoorze.html","title":{"rendered":"Zimno na dworze, cukierki na outdoorze"},"content":{"rendered":"<p>Kampania obejmuje promocj\u0119 cukierk\u00f3w chroni\u0105cych gard\u0142o i lecz\u0105cych jego dolegliwo\u015bci (Any\u017c, Sza\u0142wia, Pinia). St\u0105d na billboardach ogl\u0105da\u0107 mo\u017cemy opakowania cukierk\u00f3w otulone ciep\u0142ym w\u0142\u00f3czkowym golfem. Kreacja zosta\u0142a opracowana przez agencj\u0119 DEMO Effective Launching. <\/p>\n<p>&#8222;Po satysfakcjonuj\u0105cych do\u015bwiadczeniach poprzednich kampanii outdoorowych, bez \u017cadnych w\u0105tpliwo\u015bci zaproponowali\u015bmy Verbenie ten no\u015bnik po raz kolejny&#8221; &#8211; m\u00f3wi Anna Kiljan, media planner\/buyer PRO Media House &#8211; &#8222;Reklama zewn\u0119trzna zapewnia szeroki zasi\u0119g, du\u017c\u0105 cz\u0119stotliwo\u015b\u0107 kontaktu z reklam\u0105 oraz atrakcyjn\u0105 widowni\u0119&#8221;.<\/p>\n<p>&#8222;Nasza kampania  i produkty trafiaj\u0105 w aktualne zapotrzebowania zdrowotne konsument\u00f3w.&#8221; &#8211; m\u00f3wi Aleksandra Kuca\u0142a, marketing manager IDC Polonia &#8211;  &#8222;Wi\u0119c dzi\u0119ki precyzyjnie dobranym przez PRO Media House no\u015bnikiom, cukierki trafi\u0105 do potrzebuj\u0105cych garde\u0142&#8221; &#8211; dodaje.<\/p>\n","protected":false},"excerpt":{"rendered":"Ju\u017c po raz trzeci IDC Polonia, producent cukierk\u00f3w Verbena, powierzy\u0142 sw\u00f3j bud\u017cet mediowy PRO Media House. W lutym rusza kolejna og\u00f3lnopolska kampania cukierk\u00f3w zio\u0142owych tej marki.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-81434","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/81434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=81434"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/81434\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=81434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=81434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=81434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}