{"id":81338,"date":"2006-02-01T06:00:00","date_gmt":"2006-02-01T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/dougfaberfamily-przygotowuje-relaunch-fratera\/"},"modified":"2006-02-01T06:00:00","modified_gmt":"2006-02-01T05:00:00","slug":"dougfaberfamily-przygotowuje-relaunch-fratera","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/dougfaberfamily-przygotowuje-relaunch-fratera.html","title":{"rendered":"DougFaberFamily przygotowuje relaunch Fratera"},"content":{"rendered":"<p><P>produktu oraz d\u0142ugofalowe dzia\u0142ania marketingowe, kt\u00f3re obejmuj\u0105 mi\u0119dzy innymi kampani\u0119 BTL (materia\u0142y POS, promocje konsumenckie).&nbsp; <\/P><br \/>\n<P>Oryginalny, pierwotny Frater, kt\u00f3rego premiera odby\u0142a si\u0119 w 2004 roku, zmieni\u0142 nazw\u0119 na Frater 5.4. Jest to piwo typu pilzner, adresowane do konsument\u00f3w najbardziej popularnych piw w Polsce. <\/P><br \/>\n<P>Od tego roku Browar Belgia zdecydowa\u0142 o poszerzeniu asortymentu marki Frater o piwo g\u00f3rnej fermentacji i rozpocz\u0105\u0142 produkcj\u0119 Fratera 7.6. Piwo zyska\u0142o tak\u017ce nowe opakowanie.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Browar Belgia postanowi\u0142 powierzy\u0107 bud\u017cet reklamowy marki Frater agencji  DougFaberFamily. Nowa strategia przewiduje relaunch&#8230;","protected":false},"author":1,"featured_media":81339,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-81338","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/81338","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=81338"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/81338\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/81339"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=81338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=81338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=81338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}