{"id":8066,"date":"2012-02-29T15:50:05","date_gmt":"2012-02-29T14:50:05","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/budzet-lipton-ice-tea-w-rekach-digital-one\/"},"modified":"2012-02-29T15:50:05","modified_gmt":"2012-02-29T14:50:05","slug":"budzet-lipton-ice-tea-w-rekach-digital-one","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/budzet-lipton-ice-tea-w-rekach-digital-one.html","title":{"rendered":"Bud\u017cet Lipton Ice Tea w r\u0119kach Digital One"},"content":{"rendered":"<p>Agencja b\u0119dzie m.in. obs\u0142ugiwa\u0107 serwis internetowy Lipton Ice Tea, przygotowywa\u0107 dzia\u0142ania aktywacyjne i promocyjne dla marki, zarz\u0105dza\u0107 jej obecno\u015bci\u0105 w social mediach oraz zajmowa\u0107 si\u0119 marketingiem w wyszukiwarkach (SEM).<\/p>\n<p>Digital One wsp&oacute;\u0142pracuje z Pepsi Cola General Bottlers Poland (dystrybutorem marki Lipton Ice Tea) strategicznie od 2001 roku. Agencja obs\u0142ugiwa\u0142a i obs\u0142uguje wiod\u0105ce brandy z portfolio tego marketera, m.in. Lipton Ice Tea i Pepsi.<\/p>\n<p>Po raz pierwszy obs\u0142ug\u0119 brandu Lipton Ice Tea agencja Digital One zdoby\u0142a w przetargu rozstrzygni\u0119tym w kwietniu 2010 r.  Obecnie, po kolejnym wygranym przetargu, umowa o wsp&oacute;\u0142pracy zosta\u0142a przed\u0142u\u017cona do ko\u0144ca 2012 r.<\/p>\n","protected":false},"excerpt":{"rendered":"Digital One wygra\u0142a przetarg Lipton Ice Tea na obs\u0142ug\u0119 ca\u0142o\u015bci dzia\u0142a\u0144 tej marki w internecie w 2012 r.","protected":false},"author":1,"featured_media":8067,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[681,1376],"class_list":{"0":"post-8066","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-digital-one","9":"tag-lipton","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/8066","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=8066"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/8066\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/8067"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=8066"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=8066"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=8066"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}