{"id":80427,"date":"2006-02-17T06:00:00","date_gmt":"2006-02-17T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/idmnet-wspolpracuje-z-gemius-sa\/"},"modified":"2006-02-17T06:00:00","modified_gmt":"2006-02-17T05:00:00","slug":"idmnet-wspolpracuje-z-gemius-sa","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/idmnet-wspolpracuje-z-gemius-sa.html","title":{"rendered":"IDMnet wsp\u00f3\u0142pracuje z Gemius SA"},"content":{"rendered":"<p><P>&nbsp;wy\u015bwietlanie reklam w zale\u017cno\u015bci od rejonu geograficznego b\u0119dzie jeszcze bardziej skuteczne &#8211; podkre\u015blaj\u0105 przedstawiciele sieci.<\/P><br \/>\n<P>&#8211; Geotargetowanie wprowadzili\u015bmy do naszej oferty ju\u017c w 2001 roku, w\u0142a\u015bnie z firm\u0105 Gemius. Potem korzystali\u015bmy z bazy danych od zagranicznego dostawcy. Teraz powracamy do korzystania z bazy GemiusGeo, kt\u00f3ra dzi\u0119ki unikalnej technologii weryfikacji jest obecnie najlepsz\u0105 baz\u0105 dost\u0119pn\u0105 na rynku &#8211; powiedzia\u0142 Adam Dyba, Dyrektor Generalny IDMnet. <\/P><br \/>\n<P>Targeting to emisja reklam tylko do wybranych u\u017cytkownik\u00f3w, kt\u00f3rzy spe\u0142niaj\u0105 zdefiniowane kryteria. Technologia DoubleClick, z kt\u00f3rej korzysta IDMnet pozwala na targetowanie reklamy na wszystkich witrynach zrzeszonych w sieci. Opr\u00f3cz geolokalizacji mo\u017cliwe jest tak\u017ce targetowanie wed\u0142ug takich kryteri\u00f3w jak godzina, dzie\u0144 tygodnia, limit emisji (capping), a nawet sytuacja meteorologiczna w wybranym regionie kraju (meteotargeting).<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Sie\u0107 reklamowa IDMnet podpisa\u0142a umow\u0119 z firm\u0105 badawcz\u0105 Gemius SA na wykorzystanie systemu GemiusGeo. &#8211; Dzi\u0119ki temu&#8230;","protected":false},"author":1,"featured_media":80428,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[193],"class_list":{"0":"post-80427","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-idmnet","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/80427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=80427"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/80427\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/80428"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=80427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=80427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=80427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}