{"id":79764,"date":"2006-03-03T06:00:00","date_gmt":"2006-03-03T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/ecco-w-wiosennych-barwach\/"},"modified":"2006-03-03T06:00:00","modified_gmt":"2006-03-03T05:00:00","slug":"ecco-w-wiosennych-barwach","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/ecco-w-wiosennych-barwach.html","title":{"rendered":"Ecco w wiosennych barwach"},"content":{"rendered":"<p><P>wiosenno-letniej kolekcji to prasa, outdoor, internet oraz ambient media. <\/P><br \/>\n<P>Reklamy prasowe pojawi\u0105 si\u0119 w tytu\u0142ach modowych (Tw\u00f3j Styl, Gala, Viva, Elle), m\u0119skich (Playboy, CKM) oraz opiniotw\u00f3rczych takich jak Wprost, Polityka, Newsweek i Przekr\u00f3j. <\/P><br \/>\n<P>Kampania outdoorowa obejmie emisj\u0119 reklamy na no\u015bnikach wielkoformatowych typu 12&#215;4, 12,3, 14&#215;4 oraz megaboardy. Kampania b\u0119dzie przebiega\u0107 Warszawie, Poznaniu, Tr\u00f3jmie\u015bcie, Katowicach, Krakowie i Wroc\u0142awiu. Nowo\u015bci\u0105 b\u0119dzie niestandardowe wsparcie kolekcji sportowej poprzez ambient media i internet. Kampania rozpocznie si\u0119 pod koniec kwietnia.<BR>&nbsp;<BR>R\u00f3wnocze\u015bnie wystartowa\u0142a strona <A href=\"http:\/\/www.ecco.com.pl\">www.ecco.com.pl<\/A> w nowej szacie graficznej, na kt\u00f3rej mo\u017cna zapozna\u0107 si\u0119 z bie\u017c\u0105c\u0105 kolekcj\u0105 Ecco, informacjami o firmie oraz aktualnymi promocjami.<\/P><br \/>\n<P>Kreacj\u0119 zaadoptowa\u0142 dzia\u0142 marketingu Ecco Shoes Poland. Planowanie i zakup medi\u00f3w powierzono Initiative Media. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"1 marca ruszy\u0142a kampania reklamowa Ecco Shoes Poland. G\u0142\u00f3wne media, kt\u00f3re zostan\u0105 wykorzystane w promocji najnowszej&#8230;","protected":false},"author":1,"featured_media":79765,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-79764","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/79764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=79764"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/79764\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/79765"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=79764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=79764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=79764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}