{"id":78901,"date":"2006-03-21T06:00:00","date_gmt":"2006-03-21T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/nowa-szata-graficzna-marki-zywiec\/"},"modified":"2006-03-21T06:00:00","modified_gmt":"2006-03-21T05:00:00","slug":"nowa-szata-graficzna-marki-zywiec","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/nowa-szata-graficzna-marki-zywiec.html","title":{"rendered":"Nowa szata graficzna marki \u017bywiec"},"content":{"rendered":"<p><P>zosta\u0142y badania jako\u015bciowe i ilo\u015bciowe, kt\u00f3re da\u0142y podstawy do stworzenia nowego logotypu i nowych projekt\u00f3w opakowa\u0144. <\/P><br \/>\n<P>Zmiany w nowym projekcie obj\u0119\u0142y m.in. usuni\u0119cie tarczy ze \u015brodka logotypu i ods\u0142oni\u0119cie ta\u0144cz\u0105cej pary. Brak tarczy w logotypie uwypukli\u0142 Koron\u0119 Habsburg\u00f3w, a tak\u017ce dat\u0119 powstania browar\u00f3w w \u017bywcu (rok 1856). Zmianie nie uleg\u0142a kolorystyka logotypu.<\/P><br \/>\n<P>Projekt nowej wizualizacji zosta\u0142 przygotowany przez agencj\u0119 Dragon Rouge wy\u0142onion\u0105 w drodze przetargu.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142o si\u0119 wprowadzanie nowej szaty graficznej marki \u017bywiec. W celu jej unowocze\u015bnienia przeprowadzone&#8230;","protected":false},"author":1,"featured_media":78902,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-78901","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/78901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=78901"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/78901\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/78902"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=78901"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=78901"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=78901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}